TrackWise
TrackWise

TrackWise

Effortless Media Tracking, All in One Place.

Effortless Media Tracking, All in One Place.

Effortless Media Tracking, All in One Place.

Timeline

Timeline

Timeline

1 Month

1 Month
1 Month

Role

Role

Role

UX Designer

UX Designer
UX Designer

Tools

Tools

Tools

Figma, Miro

Figma, Miro
Figma, Miro

A Simple Problem?

A Simple Problem?
A Simple Problem?
This project started when I noticed friends juggling multiple apps just to track their favorite media. I assumed the issue was simply the lack of an all-in-one solution.

This project started when I noticed friends juggling multiple apps just to track their favorite media. I assumed the issue was simply the lack of an all-in-one solution.

This project started when I noticed friends juggling multiple apps just to track their favorite media. I assumed the issue was simply the lack of an all-in-one solution.

A Deeper Issue

A Deeper Issue
A Deeper Issue
But research revealed a deeper problem - most users forget to log progress, find manual updates frustrating, and struggle with fragmented tracking across multiple platforms.

But research revealed a deeper problem - most users forget to log progress, find manual updates frustrating, and struggle with fragmented tracking across multiple platforms.

But research revealed a deeper problem - most users forget to log progress, find manual updates frustrating, and struggle with fragmented tracking across multiple platforms.

The Real Problem

The Real Problem
The Real Problem

How might we simplify tracking movies, anime, TV shows, and games - so users no longer have to rely on memory or juggle multiple apps?

How might we simplify tracking movies, anime, TV shows, and games - so users no longer have to rely on memory or juggle multiple apps?

How might we simplify tracking movies, anime, TV shows, and games - so users no longer have to rely on memory or juggle multiple apps?

High Level Goals:

  1. Simplify the process of adding media to tracking lists.

  2. Track all media in one place.

High Level Goals:

  1. Simplify the process of adding media to tracking lists.

  2. Track all media in one place.

High Level Goals:
1. Simplify the process of adding media to tracking lists.
2. Track all media in one place.

Reduced Manual Efforts

Reduced Manual Efforts
Reduced Manual Efforts

A streamlined process makes adding media quick and hassle-free.

A streamlined process makes adding media quick and hassle-free.

A streamlined process makes adding media quick and hassle-free.

Unified Tracking

Unified Tracking
Unified Tracking

One platform to track progress across all entertainment types

One platform to track progress across all entertainment types

One platform to track progress across all entertainment types

Reminders & Notifications

Reminders & Notifications
Reminders & Notifications

Helps users log progress consistently.

Helps users log progress consistently.

Helps users log progress consistently.

TrackWise keeps your favorite media organized and easy to track - all in one place.
TrackWise keeps your favorite media organized and easy to track - all in one place.
TrackWise keeps your favorite media organized and easy to track - all in one place.
Research

Research

Understanding the problem

Understanding the problem
Understanding the problem

I conducted a survey to understand how users track their media consumption, the challenges they face, and their overall experience with existing tracking methods. The survey gathered insights into users’ tracking habits, pain points, and the features they found most valuable or lacking in their current solutions.

I conducted a survey to understand how users track their media consumption, the challenges they face, and their overall experience with existing tracking methods. The survey gathered insights into users’ tracking habits, pain points, and the features they found most valuable or lacking in their current solutions.

Key Findings -
Key Findings -
Key Findings -

Manual tracking is seen as tedious and time-consuming, often leading to abandonment.

Manual tracking is seen as tedious and time-consuming, often leading to abandonment.

Multiple apps create a fragmented experience.

Multiple apps create a fragmented experience.

Users often forget to log media consumption.

Users often forget to log media consumption.

Who Are We Designing For?

Who Are We Designing For?
Who Are We Designing For?

To understand user needs and behaviors, I created personas from survey responses, highlighting key frustrations, motivations, and goals to inform design decisions.

To understand user needs and behaviors, I created personas from survey responses, highlighting key frustrations, motivations, and goals to inform design decisions.

To understand user needs and behaviors, I created personas from survey responses, highlighting key frustrations, motivations, and goals to inform design decisions.

Mapping the User Experience

Mapping the User Experience
Mapping the User Experience

To better understand user frustrations, we mapped their journey to identify key pain points in tracking media consumption.

To better understand user frustrations, we mapped their journey to identify key pain points in tracking media consumption.

To better understand user frustrations, we mapped their journey to identify key pain points in tracking media consumption.

Uncovering Market Gaps

Uncovering Market Gaps
Uncovering Market Gaps

To understand how existing solutions address tracking challenges, I analyzed popular apps to find their strengths and gaps

To understand how existing solutions address tracking challenges, I analyzed popular apps to find their strengths and gaps

To understand how existing solutions address tracking challenges, I analyzed popular apps to find their strengths and gaps

Competitive Analysis Summary:

Competitive Analysis Summary:
Competitive Analysis Summary:

Existing apps focus on specific media types, forcing users to juggle multiple platforms. Manual tracking is tedious, and the experience feels outdated. These gaps presented opportunities for a more seamless solution.

Existing apps focus on specific media types, forcing users to juggle multiple platforms. Manual tracking is tedious, and the experience feels outdated. These gaps presented opportunities for a more seamless solution.

Existing apps focus on specific media types, forcing users to juggle multiple platforms. Manual tracking is tedious, and the experience feels outdated. These gaps presented opportunities for a more seamless solution.

Ideation

Ideation

Exploring Solutions

Exploring Solutions
Exploring Solutions

With a clear understanding of user frustrations and competitor limitations, I defined key "How Might We" questions to explore ways to simplify tracking and enhance user engagement.

With a clear understanding of user frustrations and competitor limitations, I defined key "How Might We" questions to explore ways to simplify tracking and enhance user engagement.

With a clear understanding of user frustrations and competitor limitations, I defined key "How Might We" questions to explore ways to simplify tracking and enhance user engagement.

HMW make progress tracking effortless so users don’t have to manually log every update?

HMW make progress tracking effortless so users don’t have to manually log every update?

HMW create a unified platform that eliminates the need for multiple tracking apps?

HMW create a unified platform that eliminates the need for multiple tracking apps?

HMW introduce subtle reminders that help users log progress without feeling intrusive?

HMW introduce subtle reminders that help users log progress without feeling intrusive?

Translating Ideas into Design

Translating Ideas into Design
Translating Ideas into Design

After defining key opportunities, I translated these ideas into initial wireframes, exploring different layouts and interactions to streamline tracking and improve usability.

After defining key opportunities, I translated these ideas into initial wireframes, exploring different layouts and interactions to streamline tracking and improve usability.

After defining key opportunities, I translated these ideas into initial wireframes, exploring different layouts and interactions to streamline tracking and improve usability.

Home Screen - I explored different home screen layouts to improve navigation and content accessibility.
Home Screen - I explored different home screen layouts to improve navigation and content accessibility.
Home Screen - I explored different home screen layouts to improve navigation and content accessibility.
Content Details – I refined the details page to ensure users can quickly track progress and access key actions without friction.
Content Details – I refined the details page to ensure users can quickly track progress and access key actions without friction.
Content Details – I refined the details page to ensure users can quickly track progress and access key actions without friction.
Final Design

Final Design

Bringing Everything Together

Bringing Everything Together
Bringing Everything Together

I refined the visuals and interactions to enhance usability. Based on quick user feedback, I added a quick-add button, allowing users to add media to their list directly without opening the content details page. This small yet impactful change made tracking even more seamless.

I refined the visuals and interactions to enhance usability. Based on quick user feedback, I added a quick-add button, allowing users to add media to their list directly without opening the content details page. This small yet impactful change made tracking even more seamless.

I refined the visuals and interactions to enhance usability. Based on quick user feedback, I added a quick-add button, allowing users to add media to their list directly without opening the content details page. This small yet impactful change made tracking even more seamless.

Final Mockups

Final Mockups
Final Mockups

View Mobile Prototype

View Mobile Prototype

Reflecting on the Process

Reflecting on the Process
Reflecting on the Process

A quick round of user feedback led to small but impactful refinements, making tracking more seamless and intuitive.

A quick round of user feedback led to small but impactful refinements, making tracking more seamless and intuitive.

A quick round of user feedback led to small but impactful refinements, making tracking more seamless and intuitive.

Key Takeaways & Learnings
Key Takeaways & Learnings
Key Takeaways & Learnings

Minor design tweaks can greatly enhance usability.

Minor design tweaks can greatly enhance usability.

Quick feedback helped refine navigation and tracking interactions.

Quick feedback helped refine navigation and tracking interactions.

Future Opportunities
Future Opportunities
Future Opportunities

Adding automation to reduce manual tracking.

Adding automation to reduce manual tracking.

Enhancing personalization with AI-driven recommendations.

Enhancing personalization with AI-driven recommendations.

Thanks for reading! Your interest is appreciated.

Let's Connect

Feel free to reach out for collaborations or just a friendly hello :) 

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Darshan Chaugule